Design is a potent business strategy.

There’s an intangible value to good design. Positive first impressions + building trust.

What I Can Do For You

Create clear, consistent, positive brand experiences across your entire marketing landscape. Results: Building your brand + making your brand memorable = growing your organization.

How I Can Help You

Creating new brands and refreshing tired ones, giving each focus, clarity, and consistency. From research and ideas to design and implementation, the results are smart and effective.

Can your target audience tell it’s you — every time, no confusion? Consistency is the best way to get noticed and stay relevant. As time goes by, freshness and new energy are needed — but always with a common thread that is undeniable, uniquely your brand. Design that “looks good” isn’t enough. When design is guided by your brand, it will be recognized, memorable and build a relationship with your audience.

When you collaborate with Grand Ciel Design, every marketing effort will reinforce your brand’s distinct personality. My purpose is to present your business in its best light and contribute to its growth — connecting and building your brand across print, web and social media.

Creative Services

STRATEGY & PLANNING: This is the first and important part of any project’s success and determines what the most effective deliverables will be to achieve your objectives. Planning involves research, discovering your strengths, weaknesses, opportunities, and threats (SWOT). From this information, I may provide a communications plan and/or creative brief (a short document outlining the project, details and to keep us both focused and accountable) depending on a project scope.

MESSAGING & POSITIONING: You may already have brand messaging in play so positioning these messages effectively into your project deliverables will be key for brand clarity, consistency, and trust. If you are fuzzy on messaging or lacking it all together, we can craft compelling messaging that will be the foundation for building your brand into one that resonates with your audience.

GRAPHIC DESIGN: I’m experienced in providing a wide variety of high-quality design for print and online. Each design is driven by strategy, planning, messaging and positioning to ensure it achieves your objectives. Every detail is thought out to ensure your brand and message can be implemented seamlessly across your marketing landscape, from print to web, to social media.

STYLE GUIDES: Detailed how-to-use guides for new and refreshed branding. Style guides ensure your brand remains consistent where ever and however it is applied and covers usage, placement, fonts, color palette, do’s and don’ts, etc.

COMPLEMENTARY SERVICES: Should your project benefit or need additional skill sets, I can build an A-team of highly-qualified professionals, such as marketing strategies, web developers, videographers, writers, and photographers.

MAINTENANCE: This may be ongoing or as need be work done to a deliverable such as updating a PowerPoint presentation, website updates, repurposing content, etc.

OFFERING A FULL RANGE BRANDING & DESIGN DELIVERABLES

 { To Cover Your Every Marketing Touchpoint }

Branding

Identity / Logo Design
Brand Messaging
Tagline Development
Branding Style Guides
Stationery Systems
Radio Scripts
Ad Copy
Brochure Copy

Print Design

Advertisements
Annual Reports
Books
Brochures
CD/DVD Jackets
Direct Mail
Infographics
Invitations
Postcards
Posters
Presentations
Sell Sheets

Web Design

Front-End Design
Wordpress Websites
Blackboard Websites
Website Audits
One-Page Scroll Sites
Landing Pages
Portfolio Sites
e-Newsletters
Powerpoint Design
Social Media Channel Design
Infographics
Video Shorts

Event Branding

Event Theme Branding
Conference Websites
Event e-Blasts
Invitation Design
Program Booklets
Save the Date Promotions
Event Signage
Table Tents
SWAG

You believe professional branding and design would be a smart investment + huge asset to your organization, but you’re not sure what creative services you need. Clarity starts with a conservation. That’s why I offer free 30-minute consultations to understand where you are at, learn about your organization, and to shape an action plan that works best for you.

Should We Work Together?