by Kristin Maija Peterson | Jun 22, 2020 | Education, Graphic Design
There are many moving parts putting together a whole season of YouTube video episodes, including the design of each episode’s thumbnails — basically mini-movie posters. Here’s a run-down of that project. The pandemic pretty much up-ended everyone’s world including how...
by Kristin Maija Peterson | Dec 5, 2019 | Best Practices, Infographic Design
ABOUT THE CLIENT: HOURCAR is a nonprofit serving the Minneapolis/St. Paul metro area with an efficient, equitable and sustainable transportation ecosystem ~ a car-sharing, membership-based program designed to fill transportation needs and gaps for individuals,...
by Kristin Maija Peterson | Mar 22, 2019 | Creative Inspiration, Environment
Today’s post is a reflection of Climate Generation’s Zero Waste Challenge – March 11-20, 2019. Because I have an innate need to create and make a living as an art director, graphic designer, and artist, visuals are poster designs inspired by the Zero Waste...
by Kristin Maija Peterson | Jan 29, 2019 | Environment
Photo credit: Aaron Lee via Unsplash.com. This post is inspired by attending a Climate Change and Water workshop hosted by Fresh Water and Climate Generation: A Will Steger Legacy. Growing up in Minnesota, the scariest thing about “Mother Nature” was that she could...
by Kristin Maija Peterson | Jan 4, 2019 | Environment
Photo credit: Daniel Hjalmarsson via Unsplash.com Northern Green is an annual conference “Where Outdoor Pros Connect + Grow” held every January at the Minneapolis Convention Center. This year’s conference runs from January 15th through 17th. Attendees are owners of...
by Kristin Maija Peterson | Nov 28, 2018 | Design Thinking
I know, I know. We are incredibly exhausted from the 2018 mid-term elections. Yet it was a marvel to witness and be a part of. More than 47 percent of voting-eligible came out to cast their vote ~ a 50-year high turnout for a mid-term election. That statistic gives me...
by Kristin Maija Peterson | Nov 13, 2018 | Design Thinking
People have ideas of what design is. The dictionary states that design (as a noun) is a plan to show the look and function of something that will be built. It also references design as a pattern, style, shape, composition, and form. An intention is the third –...
by Kristin Maija Peterson | Nov 1, 2018 | Creative Resources, Practical Resources
Here’s my short list of stock imagery websites that I have used myself and vetted for the cheesiness factor, from free to very reasonable. There are iStock.com and Bigstock.com which are OK, you can find some decent royalty-free images on these sites. But if you’re...
by Kristin Maija Peterson | Nov 1, 2018 | Best Practices, Design Thinking
How Stock Imagery Can Be Your Best Friend While I’m a big fan of organizations having a library of custom photography to authentically represent their brand in the world, there is a place and space for stock imagery to reflect your brand, too. It just takes some...
by Kristin Maija Peterson | Nov 1, 2018 | Best Practices, Branding
Why {Some} Stock Photography Should Not Represent Your Brand First, let me be up front and honest. I have had to use stock photography for client projects more times than I care to admit. In those cases, it was because there was no time, no budget and/or no existing...