Working With Me — I Make It A Breeze.
Working with a Branding & Design Partner
What you can expect when we work together:
First, We Talk. You schedule a complimentary consultation. This can be a face-to-face meeting, or if you prefer, we can talk over the phone, (and depending on the time zones we work in). You tell me about your business, the problems you’re looking to solve and the results you’d like achieve. (If needed, I can provide a NDA to ensure you these conversations remain confidential). We’ll look at what has worked in the past, and what hasn’t. We’ll discuss parameters of your project. I’ll describe my creative process and tell you about how I price out projects.
Next, I provide an estimate that clearly defines the project’s scope, time frame and cost. If you accept, we do a little paperwork (contract signed and deposit made). Then:
A Little Homework. You complete a questionnaire I provide that we review together. This will help us dig deeper to what needs to happen and clarify the vision for your project.
Creative Brief. I provide you with a creative brief, a short document based on the information I’ve gathered. Along with the creative brief, I’ll send you an outline of my recommendations along with a project time line.
Work Begins. Once the creative brief is approved, I research, brainstorm, sketch and design to both creative brief and project scope.
Work Continues. I present work along with rationales for design direction. We review the work together, choose a direction and revise if necessary, based my recommendations and your feedback.
You Love It. Final, approved pieces are produced. Depending on your project, I coordinate with printers, photographers, video producers, editors and web developers to ensure seamless production.
Ta Da. Delivery. I make certain that your final deliverables (print or web) are launched on time.
Delighted. You join my roster of happy clients.
How I Can Help You Succeed:
► Create, implement, and manage your brand across all media, seamlessly
► Manage your projects, from concept to completion, on time, on budget
► Provide on-target, brand-centric multi-deliverable projects
► Bring fresh ideas, perspectives, and direction to all your projects
► Offering genuine enthusiasm and leadership
★ Creating Unique Identities & Brand Personalities / Brand Messaging
★ Brand Overhauls for Clarity+Focus, Repositioning=Fresh Life
★ Designing Clear, Effective Communication Systems / Collateral and Implementation
★ On-Target, Brand Centric Multi-Deliverable Projects
★ Web (Responsive) Design and Development, Custom E-mail Templates
★ Brand Copy Writing+Ad Copy Writing
★ Branding Events Themes+Event Promotions
Looking for a designer who does more than make pixels pretty? Then I’m your branding & design partner. Here’s what I can do working with you:
► INPUT: Bringing research and resource solutions you don’t have time to find.
► CURIOSITY: Diving deep to understand all aspects of a project, from details to the big picture. I also ask a lot of really good questions to bring clarity to any project.
► PERSPECTIVE: Generating fresh ideas that add sparkle to marketing campaigns
► DIRECTION: Providing clear art, design and photo direction that is in tune with the project
► ADAPTIVE: As a quick learner, I’m not afraid to jump into the unknowns. (For example, I’ve delved in cold and learned to use a number of CMS such as WordPress, DNN (DotNetNuke) and Blackboard as needed for the projects at hand).
► COLLABORATIVE: Going above and beyond to make you look good and to make each project a success.
I LOVE IT! Kristin hits a home run! The logo you’ve designed for my business. It’s classy, sleek, clean and will appeal to a broad range of clients. That’s exactly what I wanted. THANK YOU for reading my mind!
— JLJ Writer and Editor
Kristin provided detail rationales explaining color and font choice, graphic symbolism and other details I had not even considered. Her process opened my mind up to the possibilities. Kristin was very good at making suggestions and guiding me if she thought I was moving in a direction that would not benefit the final outcome. I highly recommend Kristin for her artistic design approach and superb service.
— Cindy Buckett, Corporate Administrator